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Guiding Principles

Our Vision

To be the benchmark for creating value added investment opportunities by combining industry best practice, investment expertise, strategic alliances, and earn investor enthusiasm and trust.


Our Mission

To be recognized as a gateway for investments that serve our stakeholders by delivering value added ventures with risk adjusted returns, and by adopting the principles of best practice, integrity, and the Islamic Shariah.

Our Values

Our decisions and actions are consistently met with the highest ethical and legal standards, we always aim to earn trust and keep our commitments to all our stakeholders.


We are unique, in spirit and in action, we live by the belief that the greatest value exists in remaining at the forefront of the industry curve.

Value creation

we believe in creating real and lasting value contributions.  Increasing profitability and shareholder value in all business areas, and leaving a sustainable contribution to the business and social communities in which we work.

Exceeding client expectations

we are dedicated to meeting and exceeding client expectations of our services. Our approach to working with clients is based on value sharing, speed, discretion, flexibility and on delivering measurable results.

Team spirit

We have a contagious and binding enthusiasm for being dynamic, action-oriented, and ambitious; on an individual level, but also on a team and organizational level. We foster success through collaboration and partnership